I recently attended a three-day event in Melbourne where His Holiness the Dalai Lama was speaking. One question that grabbed my attention was: “How has his fame enabled his message to spread across such a wide audience?”
His Holiness agrees that his public persona has benefited him immensely in connecting with people of influence. However, he went on to say that what is important is how you use the privileges you are given. Meaning fame can be used for self-serving goals and short-term gratification or, in a way that would benefit the greatest number of people.
The statement on fame piqued my interest because in our soon-to-be-published book, The Invisible Branson, this is one of the key messages we discuss. In today’s business environment, each and every business owner is being called into action. Entrepreneurs can choose to play a small, self-serving game, or they can choose to participate in a much larger game; one that can impact the wider community.
What game will you choose to play this week?
If you have any questions about our new book, The Invisible Branson, then please contact us.